OSE Business Plan 2012-2013 - Revision history

Marcin at 23:56, 30 July 2012

2012-07-30T23:56:26Z

← Older revision		Revision as of 23:56, 30 July 2012
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	#Unique selling proposition. How will you differentiate your product or service? Investors look for a sustainable competitive advantage. Short-term discounts or promotions are not a unique selling proposition.		#Unique selling proposition. How will you differentiate your product or service? Investors look for a sustainable competitive advantage. Short-term discounts or promotions are not a unique selling proposition.
	#Market size, growth, and share. How big is your market in dollars, is it growing or shrinking, and what percent can you capture? Venture capitalists look for a market with double-digit growth, greater than a billion dollars, and a double-digit penetration plan.		#Market size, growth, and share. How big is your market in dollars, is it growing or shrinking, and what percent can you capture? Venture capitalists look for a market with double-digit growth, greater than a billion dollars, and a double-digit penetration plan.

			[[Category:Business Plan]]

Marcin: /* Good Business Plan */

2012-07-30T22:29:05Z

Good Business Plan

← Older revision		Revision as of 22:29, 30 July 2012
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	=Good Business Plan=		=Good Business Plan=
	http://blog.rockthepost.com/2012/03/how-to-create-an-enchanting-business-plan/		http://blog.rockthepost.com/2012/03/how-to-create-an-enchanting-business-plan/

			=Executive Summary=
			http://blog.rockthepost.com/2012/04/pull-investors-to-your-business-plan-with-a-summary/

	'''Abstract''': This is a plan for the next 18 months.		'''Abstract''': This is a plan for the next 18 months.

Marcin at 22:28, 30 July 2012

2012-07-30T22:28:07Z

← Older revision		Revision as of 22:28, 30 July 2012
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			=Good Business Plan=
			http://blog.rockthepost.com/2012/03/how-to-create-an-enchanting-business-plan/

	'''Abstract''': This is a plan for the next 18 months.		'''Abstract''': This is a plan for the next 18 months.

Marcin at 20:29, 30 July 2012

2012-07-30T20:29:10Z

← Older revision		Revision as of 20:29, 30 July 2012
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	'''Abstract''': This is a plan for the next 12 months.		'''Abstract''': This is a plan for the next 18 months.

	#Value proposition. The need we aim to fill is access to low-cost, lifetime-design, modular ~~machine that~~ are part of a larger ~~product ecologyd designed to build~~ a ~~complete infrastructure~~.		#'''Value proposition'''. The need we aim to fill is access to a set of low-cost, lifetime-design, modular machines. These machines are part of a larger set - a Global Village Construction Set - or machinery enabling the building of a small civilization with modern comforts. The target market is the small entrepreneur - whether a farmer, builder, manufacturer, or developer of larger productive enterprises such as energy farms or villages/communities - sharing the common

	~~The value proposition~~		The value proposition must clearly define the target customer, the customer’s problem and pain, your unique solution, and the net benefit of this solution from the customer’s perspective.

	? The value proposition must clearly define the target customer, the customer’s problem and pain, your unique solution, and the net benefit of this solution from the customer’s perspective.
	#Target market. DIY community (plans), physical production entrepreneurs, (machines), Lifestyle Investors (those interested in a sustainable lifestyle, and foundations. Who are you selling to? A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. This segment should have specific demographics, and the means to buy your product.		#Target market. DIY community (plans), physical production entrepreneurs, (machines), Lifestyle Investors (those interested in a sustainable lifestyle, and foundations. Who are you selling to? A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. This segment should have specific demographics, and the means to buy your product.
	#Sales/Marketing. How will you reach your customers? Word-of-mouth and viral marketing are popular terms these days, but are rarely adequate to initiate a new business. Be specific on sales channels and marketing initiatives.		#Sales/Marketing. How will you reach your customers? Word-of-mouth and viral marketing are popular terms these days, but are rarely adequate to initiate a new business. Be specific on sales channels and marketing initiatives.

Marcin: Created page with "'''Abstract''': This is a plan for the next 12 months. #Value proposition. The need we aim to fill is access to low-cost, lifetime-design, modular machine that are part of a lar..."

2012-07-30T20:12:11Z

Created page with "'''Abstract''': This is a plan for the next 12 months. #Value proposition. The need we aim to fill is access to low-cost, lifetime-design, modular machine that are part of a lar..."

New page

'''Abstract''': This is a plan for the next 12 months.

#Value proposition. The need we aim to fill is access to low-cost, lifetime-design, modular machine that are part of a larger product ecologyd designed to build a complete infrastructure.

The value proposition

? The value proposition must clearly define the target customer, the customer’s problem and pain, your unique solution, and the net benefit of this solution from the customer’s perspective.
#Target market. DIY community (plans), physical production entrepreneurs, (machines), Lifestyle Investors (those interested in a sustainable lifestyle, and foundations. Who are you selling to? A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. This segment should have specific demographics, and the means to buy your product.
#Sales/Marketing. How will you reach your customers? Word-of-mouth and viral marketing are popular terms these days, but are rarely adequate to initiate a new business. Be specific on sales channels and marketing initiatives.
#Production. How do you produce your product or service? Common choices include manufacturing in-house, outsourcing, off-the-shelf parts. The key issues here are time to market and cost.
#Distribution. How do you distribute your product or service? Some products and services can be sold and distributed online, others require multi-level distributors, partners, or value-added resellers. Decide whether the product is local or international.
#Revenue model. How do you make money? The key here is to explain to yourself and to investors how your pricing and revenue stream will cover all costs, including overhead and support, and still leave a good return.
#Cost structure. What are your costs? New entrepreneurs tend to focus only on product direct costs, and underestimate marketing and sales costs, overhead costs, and support costs. Test your projections against actual published reports from similar companies.
#Competition. How many competitors do you have? No competitors probably means there is no market. More than ten competitors indicates a saturated market. Think broadly here, like planes versus trains. Customers always have alternatives.
#Unique selling proposition. How will you differentiate your product or service? Investors look for a sustainable competitive advantage. Short-term discounts or promotions are not a unique selling proposition.
#Market size, growth, and share. How big is your market in dollars, is it growing or shrinking, and what percent can you capture? Venture capitalists look for a market with double-digit growth, greater than a billion dollars, and a double-digit penetration plan.