OSE Microfunding Proposal

This is a proposal for microfunding various OSE projects. First application is the True Fans campaign.

Background

The proposal implements the 5 motivators of giving as shared in the TED Talk of Taylor Conroy - How to Build a School in 3 Hours (worth watching, 19min).

• Group Mentality - we love to be part of a group
• Tangible Outcome - people love too see a visual representation for their giving
• Microgiving - small amount per day for several days. People relate to few dollars a day far better than big chunks
• Personal Connection - the relationship between the potential donor and the fundraiser is far more important than the cause
• Recognition - We love recognition. It correlates a really good emotion to the act of giving making people far more out to give and more continuously in the future. And inspires other people to give and recognizing them, inspires other people to give.

Proposal

The proposal is visualized in the picture below. It contains 4 main pages, few administration pages and one script page.

Main Pages:

• True Fans Page - describes the project and enables donations (support).
• Recognition Page - personal recognition page of the supporter, enables donations.
• Share Page - a supporter can share the project with friends and invite them to support it.
• Invited Page - the page a supporter friend will receive after being invited, enables donation.

Administration Pages:

• Admin Page - manages the available projects, in this case the True Fans Campaign
• Login Page - supporter can login and manage their data in the Recognition page.

Script Page:

• Embeddable Badge - for a given supporter Id returns an embeddable badge.

Every page is described in more details below.

True Fans

Presents the project and the True Fans campaign, and enables donations.

On the left:

• Project presentation - images and text (TO).
• True Fans presentation - how many, photos (if page is recommended by a specific TF, then his/her photo (R)), short comments by the True Fans, photos of new True Fans (GM).

On the right:

• Video on OSE - TED Talk or another one.
• Inspirational text - contains the description and importance of OSE.
• True Fans Subscription - contains short explanation, name and surname, email and subscription button (M).

4 Motivations of Giving: Group Mentality (GM), Tangible Outcome (TO), Microgiving (M), Recognition (R)

Recognition

The Recognition page belongs to one specific True Fan. The True Fan shares in video and text his/her thoughts on Open Source Ecology.

On the left:

• Project presentation - images and text (TO).
• Friends of the True Fan which are also True Fans (GM).
• True Fans presentation - how many, photos (GM).

On the right:

• Name of the True Fan, with the badge (PC).
• Video by the True Fan (PC).
• Text by the True Fan (PC).
• True Fans Subscription - contains short explanation, name and surname, email and subscription button (M).

OSE Badgets - personal OSE badge will be shown in the recognition page. Also visualization of all badges will be implemented.

4 Motivations of Giving: Group Mentality (GM), Tangible Outcome (TO), Microgiving (M), Recognition (R)

Share

In the Share page a True Fan shares personally to a friend about Open Source Ecology

On the left:

• Project presentation - images and text (TO).
• Already shared with - information about to whom he/she already shared about OSE.
• True Fans presentation - how many, photos (GM).

On the right:

• List of the friends to share with - name and email (PC).
• Video by the True Fan to every friend (PC).
• Text by the True Fan to every friend (PC).
• Share button - sends an invitation email to the friend. After clicking it the True Fans is shown a page where he can share to messages to his social bookmarking services (Google+, Facebook, Twitter).

3 Motivations of Giving: Group Mentality (GM), Tangible Outcome (TO), Personal Connection (PC)

Invited

The Invited page is opened by a friend of a True Fan who is sharing with him personally about OSE.

On the left:

• Project presentation - images and text (TO).
• Friends of the True Fan which are also True Fans (GM).
• True Fans presentation - how many, photos (GM).

On the right:

• Short invitation notice to the friend (PC).
• Video by the True Fan to the friend (PC & R).
• Text by the True Fan to the friend (PC & R).
• True Fans Subscription - contains short explanation, name and surname, email and subscription button (M).

5 Motivations of Giving: Group Mentality (GM), Tangible Outcome (TO), Personal Connection (PC), Microgiving (PC)

5 Motivators of Giving

The proposal implements the 5 motivators of giving in the following way:

• Group Mentality
  • Every True Fan shares with everybody why he/she supports the project in his/her Recognition page in a video, photo and text.
  • Photos of True Fans are visualized in all pages.
  • Photos of Friends who are True Fans are visualized in the Recognition and Invited Page.
  • New True Fans are visualized in the True Fans page
  • True Fans are inviting their friends with the Invite Page
  • Sharing with friends on social websites like Google+, Facebook, Twitter is enabled
  • Automatic publishing of new True Fans in the Facebook Page and Twitter account.
  • Additional ideas (not implemented):
    • Several videos of group of people - by location (FeF, Brazil, Europe), by skills (Fabricators, CAD, Video documentators, ...).
    • Short messages of all True Fans with their photo saying how they find the project.
• Tangible Outcome
  • Communicated in the True Fans page in the video and the inspirational text.
  • Visualized on the left side of every page as images and text.
    • 8 prototypes - CEB Press, Tractor, MicroTrac, Soil Pulverizer, PowerCube, CNC Torch Table, Drill Press, 150 Ton Hole Puncher
    • On-site participants exploding
    • Remote collaboration exploding
    • True Fans exploding
    • Trainings started
    • Construction businesses ordering the machines
    • Website hits exploding
    • Media attention exploding
    • Additional ideas (not implemented):
      • Real-time video of the work
• Microgiving
  • $10 per month = 33 cents per day
• Personal Connection
  • A True Fan connects personally to his/her friends with video or text.
• Recognition
  • Recognition Page for every True Fan with a video, photo and text by the True Fan.
  • OSE badge for every True Fan - embeddable in a website and linking to his/her Recognition page
  • All OSE badges with True Fans visualized on the website
  • A True Fan is shown in the list of his/her friends' True Fans
  • A photo of the True Fan is shown randomly on every page on the left side
  • Every new True Fan's Recognition page is shared in the OSE social network - Facebook and Twitter.

Application

The microfunding proposal will be applied to:

• True Fans Campaign.

Needed

• 3-4 (or more) web programmers. At least one of them should be well experienced in web frameworks, and one of them is desired to have CSS & Javascript experience.
• Tangible Outcome materials - pictures and videos. Extra would be real-time video and real-time project status.
• Integration in opensourceecology.org

Timeline

10 days for completion of the project.

• day 1 - architecture, choice of technologies, environment setup
• day 2-4 - prototype 1
• day 5 - test and fixes
• day 6-8 - prototype 2
• day 9-10 - test and fixes.

Team

If you are a web programmer and ready to commit to this Dedicated Remote Collaboration (DRC) please add your name, skills, DRC as commitment and your email. If you are not able to commit to the whole project but would like to help in some way, then add as commitment "part-time" and share how much time you have and what do you like to do.

NOTE: This list will contain as many people as possible. We will speak with each another and decide after that who and how will engage in the project. So feel free to add yourself.

Microfunding IT Team

Name	Skills	Commitment (DRC or part-time)	Email
Nikolay Georgiev	project manager and web programmer (intermediate PHP and MySQL skills, but no PHP Framework experience, good CSS and Javascript skills)	Dedicated Remote Collaboration	nikolay (at) opensourceecology.org
Eduardo Riesco	PHP, MySQL, PostgreSQL/PostGIS, CSS, Java, Drupal, CiviCRM, Joomla	part-time	eduardo.riesco (at) gmail (dot) com
Your Name	your skills	Dedicated Remote Collaboration or part-time	email (at) server (dot) com

Tasks

These are concrete tasks that can be implemented parallel to the development of the project.

• Create visualization of all OSE badges - more info about how will the badge look like will be posted soon. You can then take the badge and make sample visualizations.

Contact

You can contact Nikolay Georgiev at nikolay (at) opensourceecology (dot) org for any questions and comments on the proposal.