Publicity Resources

Edit Results

Core

• Global Swadeshi - Vinay
• Blog
• Global Villages
• OSE Canary Islands, Italy, Serbia
• Open Manufacturing google group
• Factor e Farm google group
• Franz
• Josef Coates
• Ronny
• OSE MidMO
• Mike Koch
• Smari
• Mariusz
• Alex Rollin
• Sam Rose
• Open Mind Foundation

Subsidiary

• Dave Pollard
• Jeff Vail

Other Strategies

• Ecovillages
• Green building
• Organic farmers
• Farmshow
• Mother Earth

Press Release

• We are working with Vision Launch, Marc Zorn, on press releases. Sample:

http://finance.boston.com/boston/news/read/26566331/Vision_Launch_Seeks_to_Improve_the_Existing_Crowdfunding_Model_by_Integrating_Useful_Services_on_Its_New_Platform

Here is a template for a press release:

http://www.publicityinsider.com/release.asp

Press Angle for the MicroHouse

• Open Plans, Open Source Equipment - built from dirt
• Code compliant, and built at about 1/3 the cost of conventional housing
• Owner-builder involvement, and built using Extreme Production methods.

Strategy for Workshop Publicity

• Press release via Visionlaunch and Marc Zorn - great asset.

• Must have a hook
• Must be 4-6 weeks out

• Direct discussion with interested stakeholders: lifesyle, open source individuals in sustainability networks.
• Job announcement - publicity manager, construction manager
• Facebook campaign
• Needs to be 4-6 weeks out from the event.
• Develop relationships with Influencers

• Personal relationships with people

• Now we are in a state of evolution - Press Release shows it's a new brief on who I am
• Running water, electricity, and publicity - essential utilities

• Needs to be paid and serious
• Needs to be consistent and focused on it

• Regular communications
• Advisor for a Communications Person

Facebook

• Announcement is 22.7k - so then do a call to action.
• Calling all hands - to build MicroHouse 3 - come away with MicroHouse blueprints and knowhow of how to build a whole house.

come for a 5 day build of the microhouse.

• Standard for ED: 50 percent PR and face, 50 percent R&D.

Emily Notes

• Media, publicity, marketing plan. Facebook Budget. Media Manager job description.
• Press Release - still needed.
• Technical Director - Power Cube Tom - they hold the parts and build process.
• Connect Emily to Marc Zorn
• Work with Clair - on Press Release
• Time to get regular...on marketing and communications.

Links

• Publicity Plan
• OSE_Publicity_Research_Form
• Master Publicity Spreadsheet - [1]
• MicroHouse 3 Publicity resources - [2]
• MicroHouse 3 Participants - MicroHouse 3 Workshop

Landscape Architecture Programs

https://www.facebook.com/LandscapeArchitectsPage

https://www.facebook.com/LandscapeDesignerss?fref=ts

https://www.facebook.com/groups/241235979349318/

https://www.facebook.com/groups/503781416364850/

https://www.facebook.com/groups/646050375412121/

https://www.facebook.com/groups/431069290315278/

https://www.facebook.com/groups/earthworksdesign/

https://www.facebook.com/MyEarthwork

https://www.facebook.com/groups/PermacultureASP/

https://www.facebook.com/groups/eastbaypermaculture/

https://www.facebook.com/PRIColdClimate

https://www.facebook.com/groups/napermacultureconvergence/

https://www.facebook.com/groups/permavoices/

https://www.facebook.com/sdpermaculture?fref=ts

https://www.facebook.com/groups/mygis/

https://www.facebook.com/groups/415121635305758/

https://www.facebook.com/pages/Drones/683457958405316?fref=ts

https://www.facebook.com/groups/thesurveyingandmappingpermacultureguild/

https://www.facebook.com/profile.php?id=100003076969519&fref=ts

Forums:

http://www.permies.com/permaculture-forums

http://forums.permaculture.org.au/

http://permaculturenews.org/forums/

http://thesurvivalpodcast.com/tsp-forum

https://groups.google.com/forum/#!forum/sustainableaged_org

Listservs…join by emailng to:

landscapedesignersgroup-subscribe@yahoogroups.com

northeasternpermaculture@lists.riseup.net

UMN sustainable ag marketing listserv:

compose an email to listserv@lists.umn.edu as follows: leave the Subject line blank start the text on the 1st line: SUBSCRIBE SUSTAGMARKET Your Name

http://dug.org/listserv/

GROWERSKC@LISTSERV.KSU.EDU

permaculture@listserv.oit.unc.edu (post articles to this address)

ccpg@rain.seattleantioch.edu (post articles to this address)

permaculture@envirolink.org (post articles to this address)

Big Green. A spinoff from the original greenbuilding list, aimed specifically at large scale projects.To subscribe, send email to requests@forum.oikos.com with the words subscribe biggreen in the BODY of the message.