Resource Development Conference Call

Meeting agenda: Marcin Jakubowski and Julia Valentine, March 16, 2011

1. Julia's Role Commitments for 2011

1. Project manager for nonprofit team
2. Develop Organizational Structure for Fundraising.
3. Organizational structure for for-profit
4. Establish organizational structures to support growth of the project.
5. Crowdsourcing - kickstarter
6. Grants and awards - and individual donors
7. Judith Katz -March 27
8. Carolyne Stayton - March 17
9. Fundraiser Professional Uncle - next

2. Fiscal Sponsorship (FS) Contract – status, parties identified, and review

1. 2/3
2. Parties: Terra Foundation and OSE as an unincorporated organization
3. FS cut 1 by Thursday, 17th march

3. FS with unincorporated org → incorporation → tax exempt status

1. Revisit incorporation after promotional materials are done

4. Fundraising Timeline Goals and Priotized

1. Friday - bank account set up, and initial fundraising started - friends, awards
2. Set up FS, bank account, donor relations materials, CiviCRM,
3. CiviCRM deadline by March 26
4. Full swing - May 1 - meaning full Donor Package Developed
5. First quarter after full swing - June 10 vacation to August 17 - get into full circle of big donors
6. Second quarter - August 21 - all funded by then
7. Third quarter - goals are ambitious for full amount
8. Mid June - resource development introductions to TED type people

5. Julia's Pay Structure

1. 10% until a base level of $65k per year; if ramps up, last month may be more than 65/12k

6. Julia's introductory video?

1. Julia will ask angel to do her video - by March 24
2. Blog of job description - by March 24

7. Accountability procedures – what measures are in place to have money go

1. Structural - marketing materials outline the trace of the money allocation process
2. Money to OSE account -> only Marcin has signing powers
3. Julia will find procedures by the 24th; consult Adrian on this possibly

8. Transparency Procedures for Resource Development continuity and expansion – Civi?

1. Julia talks to Elifarley
2. We're interested in expansion to other states and countires. To facilitate this, we're committing to documenting the process as much as possible - for 2 reasons: (1) once a project is done, the implementor wants to move on instead of documenting; (2) nuances of the challenges, though important during development, are forgotten later on.
3. Technical forum moderated and by invitation only, wiki notes as locked pages, and access-restricted CiviCRM database
4. Resource Database for OSE - should be as open and accessible as possible

9. Office: software + equipment requirements and procurement

1. Julia will call up Foundation Center
2. Adrian

10. Marketing materials – graphics people and Isaiah's assistance

1. Process- portfolio to Isaiah, team meeting with designer, design done, checked by Isaiah

11. Terra Foundation website assistance; domain name and hosting; design; implementation

1. Step 1: call out for a volunteer by Friday March 24; connect to Larry Santoyo
2. Done by May 1
3. Julia forwards emails and phone of Larry Santoyo and Linda Seeley

12. Marketing materials + deployment priority plan – materials identified and written

1. Letterhead
2. Trifold brochure (to be passed on to others)
3. Business Cards - Marcin and Julia
4. Pocket folder - recycled with laser cut open source ecology on it
5. Letter of introduction - typed, with letterhead
6. List of all tools and product ecologies - get people approved by Isaiah by the 24th of March
7. Page of all peoples' biographies - Marcin, Isaiah, Elifarley, Adrian, Angel, Julia.
8. Deployment plan and budget and timeline, with mission, goals, and values

13. Angel's Role - definition

1. Marcin will talk to Angel

14. Luis Role and open source franchising of resource development operations?

1. What exactly would he would like to do- have him write up a job description.

15. Adrian's strategic advisory role – definition and goals that we'd like to have him assist on; leveraging TED network

1. Help us get going with corporate structuring, both nonprofit and for profit via product sales
2. Help organize a True Fans campaign
3. Leverage support streams from the TED network
4. Help on Kickstarter campaign

16. Goals for after 50/2/2 period

17. Other issues?

18. marcin at opensourceecology dot org, and julia at opensourceecology dot org

1. Elifarley - can we do that immediately