Pull a Makerbot
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Makerbot is a 3D printer company that was built upon an open source 3D printer design, RepRap. After the company became hugely successful in 2012, it cloased its design and made it proprietary, stirring waves of protest in the open source community. In the open source community, the term "Pulling a Makerbot" refers to closing an open source design and making it proprietary.
Read more at http://www.hoektronics.com/2012/09/21/makerbot-and-open-source-a-founder-perspective/