OSE Apprenticeship Recruiting Strategy

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We are designing a method for recruiting 24 candidates to the OSE Apprenticeship over a short period of 3 months. Normally, recruiting for a significant program may take much longer, so to recruit successfully on a much shorter scale, we are taking the following steps to widen reach. This has costs of approximately $250k involved with this program, but can be crowdfunded in many ways as the list implie:

Tuition Funding

  1. Offering full scholarships to exceptional candidates. Each year's tuition costs approximately $15k, so this can take significant funding. If the organizer is interested in an aggressive campaign, this can cost $60k per student. Perhaps a reasonable option is providing full tuition for 4 exceptional candidates.
  1. Producing a professional promo video -

Broadening Audience

  1. Start locally. Promote to the local high school and area.
  2. Diversify to include a 'Tech School' option as opposed to 'save the world option' - but without eliminating the lifelong learning aspect. Include a 'Tech School Track'
  3. Reach out to vets programs. OSE is already partly connected.
  4. Promote an international audience. While the program can accept candidates globally. F1 visas allow 20 hours of work-study, which fits our program well. While challenging to obtain, this is an option. Canada and Bermuda are exempt [1]. T