Lifetime Design
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Warranty Examples
- Briggs and Riley - [1] - lifetime replacement or repair. No proof of purchase needed, no questions asked.
- Roomba - [2]
- Free sharpening - [3]
Articles
- Entrepreneur magazine article - [4]. In 2005, our team hesitated before offering an unconditional lifetime guarantee; we were initially concerned that people might try to take advantage of the offer. However, we quickly saw that a request for repair or replacement was also a golden opportunity to re-engage and impress our customers. In time, our guarantee became our most valuable word-of-mouth marketing tool.
Companies
Links
- Lifetime design is one of the key OSE Specifications. See more at OSE Specifications#Lifetime Design
- Consumer warranty basics - [5]