FBA Rollout Take 1
The Sequencing Principle
You do not launch all tracks at once. You launch them in the order that reduces founder load fastest.
The correct sequence is not intuitive.
Phase 0 (Now → 60 days): Institutionalize You
Objective: Extract the founder from daily execution.
What launches in this phase
Only two things:
1. Civilization Engineering Canon (Minimal)
This is not a curriculum.
It consists of:
- Canonical problem statements
- System boundaries
- Interface definitions
- Quality bars
- Clear definitions of “what good looks like”
Artifacts:
- 10–20 canonical documents
- Not polished
- Authoritative
Purpose:
- Stop repeated questions
- Create a single source of truth
2. Staff Role: Canonical Editor / Systems Scribe (1–2 people)
This role is more important than instructors.
Responsibilities:
- Sit with the founder
- Extract decision logic
- Convert it into canonical documentation
- Maintain version control
- Eliminate ambiguity
They do not teach. They do not build. They institutionalize the founder’s mind.
Without this role, nothing scales.
Phase 1 (Months 2–4): Launch CET Without Teaching It Yourself
Objective: Allow serious participants to enter without consuming founder time.
What CET is at launch
Not:
- A class
- Lectures
- “Content”
It is:
- Problem-driven
- Document-driven
- Review-driven
Participants:
- Work from canonical documents
- Produce research artifacts
- Publish findings
- Self-organize
Staffing
- 1 CET Facilitator (not a subject expert)
- Enforces process
- Runs reviews
- Maintains cadence
Founder role:
- Weekly office hours (capped)
- Final arbiter only
If CET requires daily founder involvement, it is premature.
Phase 2 (Months 3–6): Launch EFT Access (Not EFT Direct)
Objective: Channel energy outward instead of inward.
Purpose:
- Prevent CET from becoming an internal idea factory that consumes time
EFT Access provides:
- Standards
- Templates
- Procurement requirements
- Public review lanes
It does not provide:
- Promises
- Services
- Mentoring
Staffing
- Zero dedicated staff
- CET Facilitator routes questions to documentation
Enterprises self-succeed or self-fail. This phase buys enormous founder time.
Phase 3 (Months 5–9): Launch EFT Direct (Paid)
Objective: Fund staff so the founder does not have to.
Only launch when:
- CET runs without founder dependency
- EFT Access is stable
- Demand is proven
Staffing (Lean)
- 1 Enterprise Lead
- Screens ventures
- Enforces milestones
- Protects staff time
- 1–2 Reviewers (part-time, paid per review)
Founder