Anatomy of a Kickstarter Campaign

From Open Source Ecology
Jump to: navigation, search

Elements include:

  1. Video
  2. Rewards
  3. Marketing campaign
    1. Social media prepared postings
    2. Media kit
    3. Interview schedule for media
    4. Social media engagement
  4. Media kit
  5. Product specifications and brochure - detailed description of features
  6. Copy - the description
  7. Risk management strategy
  8. Fulfillment plan
  9. Timeline - don't launch Jan or Feb.
Retrieved from "https://wiki.opensourceecology.org/index.php?title=Anatomy_of_a_Kickstarter_Campaign&oldid=233050"