Google vs Ford

Fasten Your Seatbelts: Google's Driverless Car Is Worth Trillions

http://www.forbes.com/sites/chunkamui/2013/01/22/fasten-your-seatbelts-googles-driverless-car-is-worth-trillions/

Ford responds by using open source software/hardware to try to catch up

Ford's open-source kit brings era of smart car apps

http://www.newscientist.com/article/mg21729015.700-fords-opensource-kit-brings-era-of-smart-car-apps.html