Scaling Rollout

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How to scale from a workable house product to $1B in 3-4 years from the end of this year?

  • 2023 - $800k
  • 2024 - $10M
  • 2025 - $100M
  • 2026 - $1B
  • 2027 - $1T

There is a barrier going from solo to enterprise - at the $200k level going to $1M, in terms of mastery of product. Going to $10M means mastery of operations. Going from $10M to $100M means mastery of education. Going from $100M to $1B means mastery of purpose. Going from $1B to $1T in one year means mastery of the last frontier of human enterprise: distribution.

  • Steve suggests market acceptance. 10m to 100m

Working Doc