The Ultimate Sales Video Formula

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Ther is no ultimate formala. It takes skill.

Some best practices are:

Focus on an attractive title, and 5 main points
State unique value proposition - what unique problem does this solve
Compare to industry standards to show how it stands out
Define the experience you will get
State goal of workshop for XM Workshops
State what it will teach you
State something that catches your attention
State something that is familiar
Give people an easier solution of something which was formerly more complex

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