Business Model Canvas

Here is a first fill-up of the Business Model Canvas for OSE, based on some loose ideas I got from our meeting and what I knew about the project:

https://docs.google.com/drawings/d/12J6rgI7thFREeaLdh-TT4kTNWJN1xjWZjQcuUq7ZqAc/edit

For me it was useful to watch the video of the general explanation of the BM canvas: http://www.youtube.com/watch?v=QoAOzMTLP5s

And there's a couple of very interesting MOOCs on technological entrepreneurship that I followed.

As for Monday, I would be free from 18:00 (GMT +0, London) until midnight more or less. Please let me know what would work best for you.

Communication

Hi Marcin,

I've seen that you updated the Business Model Canvas some months ago to complete it. I hope it has been useful. I have some comments from a colleague (Sushant, from India) that I had lost in the email, I will copy&paste them here in case you find something useful from them as well. He has always given me interesting advice, I can put you in contact if needed. He has prepared something for revenue, key partners, and value proposition.

All the best, Rafa

== Revenue sources:

1. Training: (a) Entrepreneurs: Independent mechanics are numerous in India. Some might have the motivation & skills to begin fabricating machines. Mode of payment will need to be thought through based on ability to pay - upfront vs installments. Similarly, some distributors of commercial farm machinery might be interested in fabrication. (b) Internships: Paid internships for students who can afford it. (c) Certification.

2. Exhibition: Participating in fairs and by organizing exhibitions - revenue from entry tickets, rides & sales. 3. Merchandise: Toys & memorabilia. 4. Government grants: For instance, the recently elected 'Aam Aadmi Party' led government in Delhi might be interested in the concept.

Some of the aforementioned sources of revenue generation can be best facilitated by partnering organizations such as ICRISAT, agricultural universities, engineering colleges & village associations. ==

Key partners: 1. Financial backing: (a) Crowdfunding (b) Grants from private foundations (c) Governments (d) Corporate partnerships (e) International organizations

2. In-kind support: (a) Time & effort: Volunteers - individuals & community associations (b) Facilities/infrastructure: Government/private sector - for example, work space in universities & other establishments (c) Raw material: (i) Crowdsourcing scrap from individual households (ii) Partnering with public & private sector organizations to source materials that are otherwise discarded (d) Logistics: Possibly by partnering with trucking firms - they could offer to transport machinery when their vehicles are otherwise returning empty / with part load (e) Marketing: Sharing advertising space or distribution channels

Note: Financial backing & In-kind support represent the Key Resources being acquired from partners.

3. Key suppliers - These are supply chain partners: (a) Component suppliers such as fabricators (b) Organizations providing human resource such as volunteers & interns (c) Logistics firms

4. Key activities being performed by partners: (a) Providing factors of production such as human resource & raw material (b) Marketing: Advertising through media & word of mouth (c) Supply chain management - this is relevant if logistics partnerships materialize ==

Value Proposition:

1. OSE's products & services: (a) Equipment for farming & construction (b) Knowledge & expertise (c) Distribution channel for resources from organizations & individuals

2. Customer segments: (a) Within local communities: Farmers, builders, mechanics, students, DIY enthusiasts, households (b) Organizations & individuals aligned with OSE's objectives

3. Problems & unmet needs being addressed by OSE: (a) Efficiency & effectiveness of equipment & human capital (b) Bargaining power between end users & the supply chain (c) Negative externalities

4. OSE's value proposition: (a) To alter the dynamics of production & consumption (b) Provide free access to knowledge (c) Offer a distinct alternative to commercial supply chains