OBI Kickstarter Strategy: Difference between revisions
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#Show a budget, doesn't have to be super detailed. Curriculum Development - $24k, Materials & Prototypig - $48k | #Show a budget, doesn't have to be super detailed. Curriculum Development - $24k, Materials & Prototypig - $48k | ||
==Finding Aligned Writers== | ==Finding Aligned Writers== | ||
*Go through our networks to | |||
*Identify publications | |||
*Identify writers at those publications | |||
*Go through our networks for introductions | |||
*Reach out to the specific writers | |||
:*Open Source (FLOSSH) - large audience | :*Open Source (FLOSSH) - large audience | ||
:*Eco, permaculture, ecohome, local economy, ecomaterials, ecoindustry, carbon negative | :*Eco, permaculture, ecohome, local economy, ecomaterials, ecoindustry, carbon negative | ||
| Line 25: | Line 29: | ||
:*Positive psychology, positive news | :*Positive psychology, positive news | ||
:*Enterprise - small enterprise, entrepreneurship, social enterprise, regenerative business | :*Enterprise - small enterprise, entrepreneurship, social enterprise, regenerative business | ||
==Time Allotment== | |||
See [[Marcin Critical Path]]. | |||
=Links= | =Links= | ||
*[[OBI]] | *[[OBI]] | ||
Revision as of 02:51, 7 May 2016
General Kickstarter Strategy
This is for review. The current OBI strategy is:
- To have a strategy that builds on best practice.
- 10 minutes online for KS Strategy of Best Practice
- Check in with key supporters who are knowledgeable in KS strategy by informing them on ours, asking for suggestions. Perry, Sunny, David, etc.
Current main points are:
Clarify Product Strategy. Refining continuously- Define and prepare key assets
- Define Audiences
- Identify Aligned Writers at key publications
General Execution Points
- Keep it 30 days or under
- Offer lots of small rewards
- Show a budget, doesn't have to be super detailed. Curriculum Development - $24k, Materials & Prototypig - $48k
Finding Aligned Writers
- Identify publications
- Identify writers at those publications
- Go through our networks for introductions
- Reach out to the specific writers
- Open Source (FLOSSH) - large audience
- Eco, permaculture, ecohome, local economy, ecomaterials, ecoindustry, carbon negative
- Survivalist, low resource scenario, transhumanist
- Architecture - positioning as architecture for the poor
- Humanitarian, Aid, AT
- Tech
- Consciousness, awareness
- Positive psychology, positive news
- Enterprise - small enterprise, entrepreneurship, social enterprise, regenerative business
Time Allotment
See Marcin Critical Path.