OSEmail Repermissioning Campaign: Difference between revisions
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<p class="poweredby" style="text-align:center"><a href="http://phplist.opensourceecology.org/lists/lt.php?tid=cUhbAABUC1RXChoIDQoEFAEGDVBLWgFVAR4FVQVSCwEABQxUAFZPWQIEUwECDFAUBghcUUtWA1FRHlUCUwEfUloDDldRAgIFUQACRAULAF0HAl5TS1UGBAQeA1EAUh8CAQEPSwBWAllRClJcVggDWg" title="visit the phpList website" ><img src="imap-message://michael%40opensourceecology.org@imap.gmail.com/INBOX#18582?header=saveas&part=1.2.2&filename=powerphplist.png" title="powered by phpList version 3.3.3, © phpList ltd" alt="powered by phpList 3.3.3, © phpList ltd" border="0" /></a></p><img src="http://phplist.opensourceecology.org/lists/ut.php?u=e018a9647ef71a498f4683adf5c10394&m=22" width="1" height="1" border="0" alt="" /></body></html> | <p class="poweredby" style="text-align:center"><a href="http://phplist.opensourceecology.org/lists/lt.php?tid=cUhbAABUC1RXChoIDQoEFAEGDVBLWgFVAR4FVQVSCwEABQxUAFZPWQIEUwECDFAUBghcUUtWA1FRHlUCUwEfUloDDldRAgIFUQACRAULAF0HAl5TS1UGBAQeA1EAUh8CAQEPSwBWAllRClJcVggDWg" title="visit the phpList website" ><img src="imap-message://michael%40opensourceecology.org@imap.gmail.com/INBOX#18582?header=saveas&part=1.2.2&filename=powerphplist.png" title="powered by phpList version 3.3.3, © phpList ltd" alt="powered by phpList 3.3.3, © phpList ltd" border="0" /></a></p><img src="http://phplist.opensourceecology.org/lists/ut.php?u=e018a9647ef71a498f4683adf5c10394&m=22" width="1" height="1" border="0" alt="" /></body></html> | ||
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Revision as of 13:50, 3 December 2018
FYI, this article has a lot of good (and bad) examples of repermission campaigns from other organizations:
* https://econsultancy.com/gdpr-examples-repermissioning-emails-campaigns/
My take aways:
- We should make it as obvious as possible that the user must opt-in or (if they do nothing) they will be permanently blacklisted & receive no future newsletters
- The subject should very clearly indicate that their action is required. I recommend: "Opt-In Action Required for OSEmail" or something similar
- Rather than put the opt-in confirmation link as a hyperlink in the body of the text, we should actually make a huge green button titled "Yes, keep sending me the OSEmail newsletter" or something similar
- The top of the email should be about the opt-in. The normal OSEmail update should go below the big green button
Campaign Sending Notes
You must do the following when sending the repermission campaign
- Choose the "Invite" radio button on the Format tab
Repermissioning Email
Subject: Opt-In Action Required for OSE News and Updates
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