From Manufacturing to Design: Difference between revisions

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=Main Points=
=Main Points=
*Role of management is to foster learning capacity, not oversee production.
*Role of management is to foster learning capacity, not oversee production.
*Focus in improved new product development: (1) heavyweight product
managers for assuring an integrated product - who had influence both on developers and senior managers; (2) overlapping problem-solving cycles (also called concurrent engineering); and (3) the integration of customers and suppliers into product development activities.

Revision as of 04:03, 28 January 2016

Seminal paper on New Product Development - File:NPD.pdf

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(page 9 of From Manufacturing to Design)

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Main Points

  • Role of management is to foster learning capacity, not oversee production.
  • Focus in improved new product development: (1) heavyweight product

managers for assuring an integrated product - who had influence both on developers and senior managers; (2) overlapping problem-solving cycles (also called concurrent engineering); and (3) the integration of customers and suppliers into product development activities.