Bill Jensen: Difference between revisions

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*The other model - 30 seconds - are you the kind of person?
*The other model - 30 seconds - are you the kind of person?
*Passionate appeal a la Steve Jobs - but for a better purpose - make an emotional appeal. Make transactional stuff clickable.
*Passionate appeal a la Steve Jobs - but for a better purpose - make an emotional appeal. Make transactional stuff clickable.
*Bake shows - etc. Buildup over the next 6 months - are like a reality show.

Revision as of 21:24, 11 February 2020

  • 2 groups - one is the early adopter
  • Second group - people who get the 80%
  • People think with their emotion - primary motivator
  • 5 legged dog - teacher, entrepreneur, builder, collaborator, open source.
  • One message - beat the man, 80% of the B&D market. Change the world.
  • One minute communication module - 30 seconds appeals to heart, 30 sec is transactional.
  • Communication - 30 seconds - we will change the world - by September.
  • The other model - 30 seconds - are you the kind of person?
  • Passionate appeal a la Steve Jobs - but for a better purpose - make an emotional appeal. Make transactional stuff clickable.
  • Bake shows - etc. Buildup over the next 6 months - are like a reality show.