3D Printer Marketing

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Notes on Marketing

Areas

  • 3D Printer XM Workshop Marketing
  • 3D printer XE Workshop Marketing
  • 3D Printer XD Workshops Marketing - these are extreme design jams, which are accompanied by HeroX incentive prizes. XD Jam provides a prototyping environment for the Open Source Everything Store. XD Jams are funded synergistically via machine builds on the first day. XD Jam costs a little - as a boot camp on rapid prototyping, and an opportunity to engage in the rapid prototyping. This is OSE's route to scalable prublic development with accessible tools. It is like a hackathon, except with addition of real prototyping.
  • 3D Printer Kits Marketing - these are online one-click drop ship + on-demand part printing with auto harvesting. Web presence is copy for selling these. Also offers a 12-pach drop ship for those who want to run workshops. There could be. 2 packages: drop ship + Workshop Teacher's Guide, and another package that includes consulting on running workshops, or consulting alone.
  • Microfactory Marketing - this is where we teach people to create flexible on-demand production enterprises. This uses online platforms for production.

Value Proposition

  • Scalable, modular tech
  • Package for plastic recycling to 3D printing
  • Enterprise opportunity
  • Distributive - for enlightened algorithms

Venues

  • Summer camps - particiants build their own for XM, or we teach the instructors to teach their participants
  • Libraries - a heap of librarians build the printer in XE, so they manage the printing capacity. Or,
  • Elementary and high school librarians
  • Elementary and high school STEAM students
  • University campuses - art and architecture with big printer (3' version)
  • Existing tech iCal people who want to learn the organization and Teaching side
  • Organizations who currently run workshops - such as The Crucible
  • Builds at tech shop
  • Builds and presentations at tech centers
  • Build workshops for STEAM centers
  • Hackerspaces - boot camp for potential workshop teachers.
  • Co-organization with 3D printing businesses
  • Co-organization with known orgs, such as tech crunch, hackaday, and even Make

Universities

  • Hillsdale College
  • Evergreen College
  • Princeton - ivies for training with 1 week class for extra money. Boot Camp includes 2 builds, and third is with oversight, and new ones are by the student
  • Waterloo
  • MIT -
  • Caltech

Organizations

  • Rodale Institute
  • Mother Earth News
  • Botanical Gardens - with Aquaponic Focus

Recruiting the Trainers

People who can teach and are already skilled in 3D printing are prime candidates for teaching OSE workshops. Set up.of one-click kit.com or other options is desirable. List of candidates: