Inspiration

OSE follows the principles of Good to Great. The core message is that anyone has a choice to develop the discipline to become great, because there is so much good work needed to be done. And in order to solve difficult problems, one needs great capacity. General acceptance of what is already 'good' keeps the world in a state of immense societal/industrial inertia - ie, stuck without adapting to the times. But, becoming great is not easy, and most people do not choose this route. What are your thoughts on being good vs great?
Describe how you would like your company to look and behave once you have attained the status of Distributive Enterprise. Such as - hat are you and your team doing, whom are you serving, what products do you have, how is your enterprise growing and providing unique value, what is your day-to-day, what are your prospects for the future)
What do you consider to be Pressing World Issues in today's world? Describe how you are or how you would like to contribute to solving them.
Take a look at the concept of Level 6 Leadership. Have you ever considered or would you be interested in considering becoming a Level 6 Leader?

Tactical

How much time do you have to commit to the development of your chosen project? (ie, what job, responsibilities, time commitments do you already have which you will have to do before you engage in your project)?
How long could you sustain your development effort prior to revenue?