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[https://docs.google.com/a/opensourceecology.org/forms/d/1sf0JSLMXMHBllYqwK6Qw9F8BHtc0oUywvOgXjEtnhZw/edit Edit]
[https://docs.google.com/a/opensourceecology.org/forms/d/1sf0JSLMXMHBllYqwK6Qw9F8BHtc0oUywvOgXjEtnhZw/edit Edit] [https://docs.google.com/a/opensourceecology.org/spreadsheets/d/1VbDm-VN9Y5mw9pk9oDpdWF-bbFHNZAC0KLwblZ5qBEw/edit#gid=235765929 Results]


=Independent Media=
#Mother Jones, Truth Out - equivalent of Bastamag -  https://www.bastamag.net/Ces-agriculteurs-et-ingenieurs-qui. Agnes and Rachel. Revenue model - free access, with donations - foundations NGO - book publishing, conferences. Largest independent media in France, 2008 start - paid subscriction - 100k readers at $10/month. https://www.bastamag.net/L-economie-du-projet. https://www.mediapart.fr/. Rachel sends contact to them. Also. https://reporterre.net/. Here are the contact of Jade Lindgaard of Mediaprt.fr and Barnabé Binctin - Reporterre


=Podcasts + Webcasts + Live + Shows + Podcasts=
*David Pakman Show - 51k FB. Independent Media.
*Joe Rogan - Scott
*Tim Ferriss
*Bioneers
*Top MicroHouse Podcast, USA -
*top Microhouse Podcast, UK -
*top Microhouse Podcast, Australia -
*top Microhouse Podcast, New Zealand -


[https://docs.google.com/a/opensourceecology.org/spreadsheets/d/1VbDm-VN9Y5mw9pk9oDpdWF-bbFHNZAC0KLwblZ5qBEw/edit#gid=235765929 Results]
=Permaculture=
*Permaculture Worldwide Network - [https://permacultureglobal.org/users]


=Open Source Hardware=
*OSHUG - UK-based list - http://oshug.org
=Free and Open Source=
*Creative Commons - [https://creativecommons.org/2016/08/02/open_building_institute/]
*list from opensource.com - [https://opensource.com/life/16/3/open-source-podcasts]
*[[Olivier from Kickstarter]]
*Jean Jacques - OSE France, 20 Minutes (2M FB, 5M reading) [https://www.facebook.com/20minutes/], We-Demian (fast co-exist of France - [http://www.wedemain.fr/], OuiShare (FB, Collaborative Consumption website -[https://www.facebook.com/20minutes/])
=Open Culture=
*OpenDemocracy
=Small Enterprise=
*Adam Uzialko - Business News Daily - 100k fb - [https://www.facebook.com/BusinessNewsDaily?cmpid=556667]
=Housing + Architecture + Design=
*Dwell
*Kinfolk
=Small House=
*Green Building <greenbuilding@lists.bioenergylists.org>,
*LittleHouses@yahoogroups.com" <LittleHouses@yahoogroups.com>
=Ecovillage=
*Global Ecovillage Network
=Environmentalists and Activists=
*[[Bioneers Conference]]
=Positive News=
*www.positivenews.org.uk - OSE was contacted by email
=Consciousness=
*Reality Sandwich - 20k FB - same contact as evolver social network
*Waking Times - 200k FB - Dylan the founder via Scott Mader
*Evolver social Network - 660k FB - Ron via Scott
=Media, Publishing, Writing=
*Kate Raworth
*Mitch Schultz via Scott - who i have known for years and did a film with joe rogan and is currently working on http://mythaphi.com/ground-of-being/ and maybe he could come out to the farm and interview you and film some of your projects.
=Tech=
*Wired
*Biong Boing
=Global Village Building=
*One Community
*TZM/OSE -
*Venus Project -
=Farm=
*Regrarians
*joel Salatin
*Badgersett
*Rodale
*Elaine Ingham
*Biochar
=Aquaponics=
*Bevan Suits - had discussions on IAVs - [http://www.aquaplanetonline.com/]
=Urban Farm=
*Urban Farm Magazine - [https://www.facebook.com/urbanfarm] - 600k 2015
=Hackers=
*Tips for Hackaday - [http://hackaday.com/submit-a-tip/]
=Preppers=
*174k FB in 2015 - [https://www.facebook.com/AmericanPreppersNetwork]
=Homesteading + Back to the Land=
*2M FB - Mother Earth News - [https://www.facebook.com/motherearthnewsmag]


= Core =
= Core =
Line 32: Line 113:
* Jeff Vail
* Jeff Vail


= Other Strategies =
= Strategies=
*[[Suggestions from Scott]]


* Ecovillages
=Tiny House & Microhouse=
* Green building
*Tiny House Blog
* Organic farmers
* Farmshow
* Mother Earth
 
=Microhouse=


=Press Release=
=Press Release=
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=Strategy for Workshop Publicity=
=Strategy for Workshop Publicity=
*Press release
*Press release via [[Visionlaunch]] and Marc Zorn - great asset.
:*Must have a hook
:*Must be 4-6 weeks out
*Direct discussion with interested stakeholders: lifesyle, open source individuals in sustainability networks.
*Direct discussion with interested stakeholders: lifesyle, open source individuals in sustainability networks.
*Job announcement - publicity manager, construction manager
*Job announcement - publicity manager, construction manager
*Facebook campaign
*Facebook campaign
 
*Needs to be 4-6 weeks out from the event.
*Develop relationships with Influencers
:*Personal relationships with people
*Now we are in a state of evolution - Press Release shows it's a new brief on who I am
*Running water, electricity, and publicity - essential utilities
:*Needs to be paid and serious
:*Needs to be consistent and focused on it
*Regular communications
*Advisor for a Communications Person
==Facebook==
*Announcement is 22.7k - so then do a call to action.
*Calling all hands - to build MicroHouse 3 - come away with MicroHouse blueprints and knowhow of how to build a whole house.
come for a 5 day build of the microhouse.
*'''Standard for ED: 50 percent PR and face, 50 percent R&D.'''
==Emily Notes==
*Media, publicity, marketing plan. Facebook Budget. Media Manager job description.
*Press Release - still needed.
*Technical Director - Power Cube Tom - they hold the parts and build process.
*Connect Emily to Marc Zorn
*Work with Clair - on Press Release
*Time to get regular...on marketing and communications.


=Links=
=Links=
*[[Publicity Plan]]
*[[OSE_Publicity_Research_Form]]
*Master Publicity Spreadsheet - [https://docs.google.com/a/opensourceecology.org/spreadsheets/d/1DVaqYltyKSXhDIqGF4HzFFGBn1VW4BXS0Gb7tuvrUOk/edit#gid=0]
*Master Publicity Spreadsheet - [https://docs.google.com/a/opensourceecology.org/spreadsheets/d/1DVaqYltyKSXhDIqGF4HzFFGBn1VW4BXS0Gb7tuvrUOk/edit#gid=0]
*MicroHouse 3 Publicity resources - [https://docs.google.com/a/opensourceecology.org/presentation/d/1GlG8Gt-IZXIzrR4CN56FKVZp-SmVDH3PfoPT8LR-mvw/edit?pli=1#slide=id.g38c992260_018]
*MicroHouse 3 Publicity resources - [https://docs.google.com/a/opensourceecology.org/presentation/d/1GlG8Gt-IZXIzrR4CN56FKVZp-SmVDH3PfoPT8LR-mvw/edit?pli=1#slide=id.g38c992260_018]
*MicroHouse 3 Participants - [[MicroHouse 3 Workshop]]
*MicroHouse 3 Participants - [[MicroHouse 3 Workshop]]
[[Category: Notes]]
*[[Tech Publicity Venues]]
[[Category: People]]
 
[[Category: Publicity]]
=Landscape Architecture Programs=
*https://www.facebook.com/LandscapeArchitectsPage
*https://www.facebook.com/LandscapeDesignerss?fref=ts
*https://www.facebook.com/groups/241235979349318/
*https://www.facebook.com/groups/503781416364850/
https://www.facebook.com/groups/646050375412121/
https://www.facebook.com/groups/431069290315278/
 
https://www.facebook.com/groups/earthworksdesign/
https://www.facebook.com/MyEarthwork
https://www.facebook.com/groups/PermacultureASP/
https://www.facebook.com/groups/eastbaypermaculture/
https://www.facebook.com/PRIColdClimate
https://www.facebook.com/groups/napermacultureconvergence/
https://www.facebook.com/groups/permavoices/
https://www.facebook.com/sdpermaculture?fref=ts
https://www.facebook.com/groups/mygis/
https://www.facebook.com/groups/415121635305758/
https://www.facebook.com/pages/Drones/683457958405316?fref=ts
https://www.facebook.com/groups/thesurveyingandmappingpermacultureguild/
https://www.facebook.com/profile.php?id=100003076969519&fref=ts
Forums:
http://www.permies.com/permaculture-forums
http://forums.permaculture.org.au/
http://permaculturenews.org/forums/
http://thesurvivalpodcast.com/tsp-forum
https://groups.google.com/forum/#!forum/sustainableaged_org
Listservs…join by emailng to:
landscapedesignersgroup-subscribe@yahoogroups.com
northeasternpermaculture@lists.riseup.net
UMN sustainable ag marketing listserv:
compose an email to listserv@lists.umn.edu as follows:
leave the Subject line blank
start the text on the 1st line: SUBSCRIBE SUSTAGMARKET Your Name
http://dug.org/listserv/
GROWERSKC@LISTSERV.KSU.EDU
permaculture@listserv.oit.unc.edu (post articles to this address)
ccpg@rain.seattleantioch.edu (post articles to this address)
permaculture@envirolink.org (post articles to this address)
Big Green. A spinoff from the original greenbuilding list, aimed specifically at large scale projects.To subscribe, send email to requests@forum.oikos.com with the words subscribe biggreen in the BODY of the message.
=Links=
*[[Publicity Strategy]].
 
 
[[Category:Marketing]]
[[Category:Publicity Strategy]]
[[Category:Marketing Strategy]]

Latest revision as of 09:23, 8 September 2016

Edit Results

Independent Media

  1. Mother Jones, Truth Out - equivalent of Bastamag - https://www.bastamag.net/Ces-agriculteurs-et-ingenieurs-qui. Agnes and Rachel. Revenue model - free access, with donations - foundations NGO - book publishing, conferences. Largest independent media in France, 2008 start - paid subscriction - 100k readers at $10/month. https://www.bastamag.net/L-economie-du-projet. https://www.mediapart.fr/. Rachel sends contact to them. Also. https://reporterre.net/. Here are the contact of Jade Lindgaard of Mediaprt.fr and Barnabé Binctin - Reporterre

Podcasts + Webcasts + Live + Shows + Podcasts

  • David Pakman Show - 51k FB. Independent Media.
  • Joe Rogan - Scott
  • Tim Ferriss
  • Bioneers
  • Top MicroHouse Podcast, USA -
  • top Microhouse Podcast, UK -
  • top Microhouse Podcast, Australia -
  • top Microhouse Podcast, New Zealand -

Permaculture

  • Permaculture Worldwide Network - [1]

Open Source Hardware

Free and Open Source

  • Creative Commons - [2]
  • list from opensource.com - [3]
  • Olivier from Kickstarter
  • Jean Jacques - OSE France, 20 Minutes (2M FB, 5M reading) [4], We-Demian (fast co-exist of France - [5], OuiShare (FB, Collaborative Consumption website -[6])

Open Culture

  • OpenDemocracy

Small Enterprise

  • Adam Uzialko - Business News Daily - 100k fb - [7]

Housing + Architecture + Design

  • Dwell
  • Kinfolk

Small House

  • Green Building <greenbuilding@lists.bioenergylists.org>,
  • LittleHouses@yahoogroups.com" <LittleHouses@yahoogroups.com>

Ecovillage

  • Global Ecovillage Network

Environmentalists and Activists

Positive News

  • www.positivenews.org.uk - OSE was contacted by email

Consciousness

  • Reality Sandwich - 20k FB - same contact as evolver social network
  • Waking Times - 200k FB - Dylan the founder via Scott Mader
  • Evolver social Network - 660k FB - Ron via Scott

Media, Publishing, Writing

  • Kate Raworth
  • Mitch Schultz via Scott - who i have known for years and did a film with joe rogan and is currently working on http://mythaphi.com/ground-of-being/ and maybe he could come out to the farm and interview you and film some of your projects.

Tech

  • Wired
  • Biong Boing

Global Village Building

  • One Community
  • TZM/OSE -
  • Venus Project -

Farm

  • Regrarians
  • joel Salatin
  • Badgersett
  • Rodale
  • Elaine Ingham
  • Biochar

Aquaponics

  • Bevan Suits - had discussions on IAVs - [8]

Urban Farm

  • Urban Farm Magazine - [9] - 600k 2015

Hackers

  • Tips for Hackaday - [10]

Preppers

  • 174k FB in 2015 - [11]

Homesteading + Back to the Land

  • 2M FB - Mother Earth News - [12]

Core

  • Global Swadeshi - Vinay
  • Blog
  • Global Villages
  • OSE Canary Islands, Italy, Serbia
  • Open Manufacturing google group
  • Factor e Farm google group
  • Franz
  • Josef Coates
  • Ronny
  • OSE MidMO
  • Mike Koch
  • Smari
  • Mariusz
  • Alex Rollin
  • Sam Rose
  • Open Mind Foundation

Subsidiary

  • Dave Pollard
  • Jeff Vail

Strategies

Tiny House & Microhouse

  • Tiny House Blog

Press Release

  • We are working with Vision Launch, Marc Zorn, on press releases. Sample:

http://finance.boston.com/boston/news/read/26566331/Vision_Launch_Seeks_to_Improve_the_Existing_Crowdfunding_Model_by_Integrating_Useful_Services_on_Its_New_Platform

Here is a template for a press release:

http://www.publicityinsider.com/release.asp

Press Angle for the MicroHouse

  • Open Plans, Open Source Equipment - built from dirt
  • Code compliant, and built at about 1/3 the cost of conventional housing
  • Owner-builder involvement, and built using Extreme Production methods.

Strategy for Workshop Publicity

  • Must have a hook
  • Must be 4-6 weeks out
  • Direct discussion with interested stakeholders: lifesyle, open source individuals in sustainability networks.
  • Job announcement - publicity manager, construction manager
  • Facebook campaign
  • Needs to be 4-6 weeks out from the event.
  • Develop relationships with Influencers
  • Personal relationships with people
  • Now we are in a state of evolution - Press Release shows it's a new brief on who I am
  • Running water, electricity, and publicity - essential utilities
  • Needs to be paid and serious
  • Needs to be consistent and focused on it
  • Regular communications
  • Advisor for a Communications Person

Facebook

  • Announcement is 22.7k - so then do a call to action.
  • Calling all hands - to build MicroHouse 3 - come away with MicroHouse blueprints and knowhow of how to build a whole house.

come for a 5 day build of the microhouse.

  • Standard for ED: 50 percent PR and face, 50 percent R&D.

Emily Notes

  • Media, publicity, marketing plan. Facebook Budget. Media Manager job description.
  • Press Release - still needed.
  • Technical Director - Power Cube Tom - they hold the parts and build process.
  • Connect Emily to Marc Zorn
  • Work with Clair - on Press Release
  • Time to get regular...on marketing and communications.

Links

Landscape Architecture Programs

https://www.facebook.com/groups/646050375412121/ https://www.facebook.com/groups/431069290315278/

https://www.facebook.com/groups/earthworksdesign/ https://www.facebook.com/MyEarthwork https://www.facebook.com/groups/PermacultureASP/ https://www.facebook.com/groups/eastbaypermaculture/ https://www.facebook.com/PRIColdClimate https://www.facebook.com/groups/napermacultureconvergence/ https://www.facebook.com/groups/permavoices/ https://www.facebook.com/sdpermaculture?fref=ts https://www.facebook.com/groups/mygis/ https://www.facebook.com/groups/415121635305758/ https://www.facebook.com/pages/Drones/683457958405316?fref=ts https://www.facebook.com/groups/thesurveyingandmappingpermacultureguild/ https://www.facebook.com/profile.php?id=100003076969519&fref=ts Forums: http://www.permies.com/permaculture-forums http://forums.permaculture.org.au/ http://permaculturenews.org/forums/ http://thesurvivalpodcast.com/tsp-forum https://groups.google.com/forum/#!forum/sustainableaged_org Listservs…join by emailng to: landscapedesignersgroup-subscribe@yahoogroups.com northeasternpermaculture@lists.riseup.net UMN sustainable ag marketing listserv: compose an email to listserv@lists.umn.edu as follows: leave the Subject line blank start the text on the 1st line: SUBSCRIBE SUSTAGMARKET Your Name http://dug.org/listserv/ GROWERSKC@LISTSERV.KSU.EDU permaculture@listserv.oit.unc.edu (post articles to this address) ccpg@rain.seattleantioch.edu (post articles to this address) permaculture@envirolink.org (post articles to this address) Big Green. A spinoff from the original greenbuilding list, aimed specifically at large scale projects.To subscribe, send email to requests@forum.oikos.com with the words subscribe biggreen in the BODY of the message.

Links

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