STEAM Camp Marketing Plan: Difference between revisions

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#[[STEAM Camp Flyer]] - - [[File:STEAMCampFlyerMarch.jpg|100px]]
#[[STEAM Camp Flyer]] - - [[File:STEAMCampFlyerMarch.jpg|100px]]


#Marketing Steps=
=Marketing Steps=
#Post to [[OSE Workshops FB Page]] and [[OSE FB Page]]
*Post to [[OSE Workshops FB Page]] and [[OSE FB Page]]
#All instructors - post to other venue social media sites, such as NADLAB FB
*All instructors - post to other venue social media sites, such as NADLAB FB
#Instructors - invite your friends.
*Instructors - invite your friends.
#Post to PhPlist - [[OSEmail]]
*Post to PhPlist - [[OSEmail]]
#Distribute flyer above - digitally and in physical locations
*Distribute flyer above - digitally and in physical locations
#Post at directories of STEAM Camp programs
*Post at directories of STEAM Camp programs
#Write a script and publish a video
*Write a script and publish a video
#Identify where the Target Market hangs out - see [[Five-Legged Dog]]
*Identify where the Target Market hangs out - see [[Five-Legged Dog]]
#Invite the target market with a [[Five-Legged Dog Inviation Video]].
*Invite the target market with a [[Five-Legged Dog Inviation Video]].
#Identify [[5-Legged Dog Social Media Sites for Spreading Open Source Microfactories]]. Then post to these sites.
*Identify [[5-Legged Dog Social Media Sites for Spreading Open Source Microfactories]]. Then post to these sites.
#Identify [[5-Legged Dog Funders]] - people who fund 5-legged dogs to spread open source microfactories to their communities. Then pitch them to sponsor a student of choice. Recruit people who are qualified, but may not have the resources to attend [[STEAM Camps]] or [[Summer X]]
*Identify [[5-Legged Dog Funders]] - people who fund 5-legged dogs to spread open source microfactories to their communities. Then pitch them to sponsor a student of choice. Recruit people who are qualified, but may not have the resources to attend [[STEAM Camps]] or [[Summer X]]
#Identify [[5-Legged Dog Thought Leaders]] who can spread the word for us about collaborative-open source product development enterprises that we teach as a [[Distributive Enterprise]]
*Identify [[5-Legged Dog Thought Leaders]] who can spread the word for us about collaborative-open source product development enterprises that we teach as a [[Distributive Enterprise]]
#Identify where announcements may be posted about STEAM Camps.
*Identify where announcements may be posted about STEAM Camps.
#Find out venues where potential steam camp instructors hang out.  
*Find out venues where potential steam camp instructors hang out.  
#Add a testimonial page to the STEAM Camp announcement page.
*Add a testimonial page to the STEAM Camp announcement page.
#Post to open source hardware lists: [[OSHWA Mailing List]], [[GOSH Mailing List]], [[Circular Economy Mailing Lists]] (Ellen MacArthur Foundation), [[Shuttleworth Foundation Mailing List]], [[Hackaday Challenge]], [[Openbuilds]], [[Wikifactory Newsletter]], [[HeroX Mailing List]], [[Crowd Supply Mailing List]] - integrating STEAM, SummerX, and Incentive challenge.
#Post to FLOSS groups - [[FOSDEM mailing list]] (big build of construction materials printer + shredders (1 week workshop before the event where we build CNC torch, shredder, filament maker, and BYOP (Bring Your Own Plastic trash, we'll gobble it up into [[Shilament]], and large printer.


=Identifying Venues=
=Identifying Venues=

Revision as of 20:38, 17 February 2020

Assets

  1. Main website posting - such as https://www.opensourceecology.org/steam-camp-march-2020/
  2. Generic Sizzle Promo - . STEAM Camp Description Promo -
  3. STEAM Camp Flyer - - STEAMCampFlyerMarch.jpg

Marketing Steps

Identifying Venues

Crowdsourced Marketing

Hey, let's ask our supporters to help us find venues for publicizing the STEAM Camp?

Open Source Microfactory STEAM Camp Crowdsourcing

Links