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<html><iframe src="https://docs.google.com/a/opensourceecology.org/forms/d/1sf0JSLMXMHBllYqwK6Qw9F8BHtc0oUywvOgXjEtnhZw/viewform?embedded=true" width="760" height=" | <html><iframe src="https://docs.google.com/a/opensourceecology.org/forms/d/1sf0JSLMXMHBllYqwK6Qw9F8BHtc0oUywvOgXjEtnhZw/viewform?embedded=true" width="760" height="800" frameborder="0" marginheight="0" marginwidth="0">Loading...</iframe></html> | ||
[https://docs.google.com/a/opensourceecology.org/forms/d/1sf0JSLMXMHBllYqwK6Qw9F8BHtc0oUywvOgXjEtnhZw/edit Edit] | [https://docs.google.com/a/opensourceecology.org/forms/d/1sf0JSLMXMHBllYqwK6Qw9F8BHtc0oUywvOgXjEtnhZw/edit Edit] [https://docs.google.com/a/opensourceecology.org/spreadsheets/d/1VbDm-VN9Y5mw9pk9oDpdWF-bbFHNZAC0KLwblZ5qBEw/edit#gid=235765929 Results] | ||
=Independent Media= | |||
#Mother Jones, Truth Out - equivalent of Bastamag - https://www.bastamag.net/Ces-agriculteurs-et-ingenieurs-qui. Agnes and Rachel. Revenue model - free access, with donations - foundations NGO - book publishing, conferences. Largest independent media in France, 2008 start - paid subscriction - 100k readers at $10/month. https://www.bastamag.net/L-economie-du-projet. https://www.mediapart.fr/. Rachel sends contact to them. Also. https://reporterre.net/. Here are the contact of Jade Lindgaard of Mediaprt.fr and Barnabé Binctin - Reporterre | |||
=Podcasts + Webcasts + Live + Shows + Podcasts= | |||
*David Pakman Show - 51k FB. Independent Media. | |||
*Joe Rogan - Scott | |||
*Tim Ferriss | |||
*Bioneers | |||
*Top MicroHouse Podcast, USA - | |||
*top Microhouse Podcast, UK - | |||
*top Microhouse Podcast, Australia - | |||
*top Microhouse Podcast, New Zealand - | |||
[https:// | =Permaculture= | ||
*Permaculture Worldwide Network - [https://permacultureglobal.org/users] | |||
=Open Source Hardware= | |||
*OSHUG - UK-based list - http://oshug.org | |||
=Free and Open Source= | |||
*Creative Commons - [https://creativecommons.org/2016/08/02/open_building_institute/] | |||
*list from opensource.com - [https://opensource.com/life/16/3/open-source-podcasts] | |||
*[[Olivier from Kickstarter]] | |||
*Jean Jacques - OSE France, 20 Minutes (2M FB, 5M reading) [https://www.facebook.com/20minutes/], We-Demian (fast co-exist of France - [http://www.wedemain.fr/], OuiShare (FB, Collaborative Consumption website -[https://www.facebook.com/20minutes/]) | |||
=Open Culture= | |||
*OpenDemocracy | |||
=Small Enterprise= | |||
*Adam Uzialko - Business News Daily - 100k fb - [https://www.facebook.com/BusinessNewsDaily?cmpid=556667] | |||
=Housing + Architecture + Design= | |||
*Dwell | |||
*Kinfolk | |||
=Small House= | |||
*Green Building <greenbuilding@lists.bioenergylists.org>, | |||
*LittleHouses@yahoogroups.com" <LittleHouses@yahoogroups.com> | |||
=Ecovillage= | |||
*Global Ecovillage Network | |||
=Environmentalists and Activists= | |||
*[[Bioneers Conference]] | |||
=Positive News= | |||
*www.positivenews.org.uk - OSE was contacted by email | |||
=Consciousness= | |||
*Reality Sandwich - 20k FB - same contact as evolver social network | |||
*Waking Times - 200k FB - Dylan the founder via Scott Mader | |||
*Evolver social Network - 660k FB - Ron via Scott | |||
=Media, Publishing, Writing= | |||
*Kate Raworth | |||
*Mitch Schultz via Scott - who i have known for years and did a film with joe rogan and is currently working on http://mythaphi.com/ground-of-being/ and maybe he could come out to the farm and interview you and film some of your projects. | |||
=Tech= | |||
*Wired | |||
*Biong Boing | |||
=Global Village Building= | |||
*One Community | |||
*TZM/OSE - | |||
*Venus Project - | |||
=Farm= | |||
*Regrarians | |||
*joel Salatin | |||
*Badgersett | |||
*Rodale | |||
*Elaine Ingham | |||
*Biochar | |||
=Aquaponics= | |||
*Bevan Suits - had discussions on IAVs - [http://www.aquaplanetonline.com/] | |||
=Urban Farm= | |||
*Urban Farm Magazine - [https://www.facebook.com/urbanfarm] - 600k 2015 | |||
=Hackers= | |||
*Tips for Hackaday - [http://hackaday.com/submit-a-tip/] | |||
=Preppers= | |||
*174k FB in 2015 - [https://www.facebook.com/AmericanPreppersNetwork] | |||
=Homesteading + Back to the Land= | |||
*2M FB - Mother Earth News - [https://www.facebook.com/motherearthnewsmag] | |||
= Core = | = Core = | ||
| Line 32: | Line 113: | ||
* Jeff Vail | * Jeff Vail | ||
= | = Strategies= | ||
*[[Suggestions from Scott]] | |||
* | |||
=Microhouse= | =Tiny House & Microhouse= | ||
*Tiny House Blog | |||
=Press Release= | =Press Release= | ||
| Line 76: | Line 153: | ||
come for a 5 day build of the microhouse. | come for a 5 day build of the microhouse. | ||
*'''Standard for ED: 50 percent PR and face, 50 percent R&D.''' | *'''Standard for ED: 50 percent PR and face, 50 percent R&D.''' | ||
==Emily Notes== | |||
*Media, publicity, marketing plan. Facebook Budget. Media Manager job description. | |||
*Press Release - still needed. | |||
*Technical Director - Power Cube Tom - they hold the parts and build process. | |||
*Connect Emily to Marc Zorn | |||
*Work with Clair - on Press Release | |||
*Time to get regular...on marketing and communications. | |||
=Links= | =Links= | ||
*[[Publicity Plan]] | |||
*[[OSE_Publicity_Research_Form]] | |||
*Master Publicity Spreadsheet - [https://docs.google.com/a/opensourceecology.org/spreadsheets/d/1DVaqYltyKSXhDIqGF4HzFFGBn1VW4BXS0Gb7tuvrUOk/edit#gid=0] | *Master Publicity Spreadsheet - [https://docs.google.com/a/opensourceecology.org/spreadsheets/d/1DVaqYltyKSXhDIqGF4HzFFGBn1VW4BXS0Gb7tuvrUOk/edit#gid=0] | ||
*MicroHouse 3 Publicity resources - [https://docs.google.com/a/opensourceecology.org/presentation/d/1GlG8Gt-IZXIzrR4CN56FKVZp-SmVDH3PfoPT8LR-mvw/edit?pli=1#slide=id.g38c992260_018] | *MicroHouse 3 Publicity resources - [https://docs.google.com/a/opensourceecology.org/presentation/d/1GlG8Gt-IZXIzrR4CN56FKVZp-SmVDH3PfoPT8LR-mvw/edit?pli=1#slide=id.g38c992260_018] | ||
*MicroHouse 3 Participants - [[MicroHouse 3 Workshop]] | *MicroHouse 3 Participants - [[MicroHouse 3 Workshop]] | ||
[[Category: | *[[Tech Publicity Venues]] | ||
[[Category: | |||
[[Category: | =Landscape Architecture Programs= | ||
*https://www.facebook.com/LandscapeArchitectsPage | |||
*https://www.facebook.com/LandscapeDesignerss?fref=ts | |||
*https://www.facebook.com/groups/241235979349318/ | |||
*https://www.facebook.com/groups/503781416364850/ | |||
https://www.facebook.com/groups/646050375412121/ | |||
https://www.facebook.com/groups/431069290315278/ | |||
https://www.facebook.com/groups/earthworksdesign/ | |||
https://www.facebook.com/MyEarthwork | |||
https://www.facebook.com/groups/PermacultureASP/ | |||
https://www.facebook.com/groups/eastbaypermaculture/ | |||
https://www.facebook.com/PRIColdClimate | |||
https://www.facebook.com/groups/napermacultureconvergence/ | |||
https://www.facebook.com/groups/permavoices/ | |||
https://www.facebook.com/sdpermaculture?fref=ts | |||
https://www.facebook.com/groups/mygis/ | |||
https://www.facebook.com/groups/415121635305758/ | |||
https://www.facebook.com/pages/Drones/683457958405316?fref=ts | |||
https://www.facebook.com/groups/thesurveyingandmappingpermacultureguild/ | |||
https://www.facebook.com/profile.php?id=100003076969519&fref=ts | |||
Forums: | |||
http://www.permies.com/permaculture-forums | |||
http://forums.permaculture.org.au/ | |||
http://permaculturenews.org/forums/ | |||
http://thesurvivalpodcast.com/tsp-forum | |||
https://groups.google.com/forum/#!forum/sustainableaged_org | |||
Listservs…join by emailng to: | |||
landscapedesignersgroup-subscribe@yahoogroups.com | |||
northeasternpermaculture@lists.riseup.net | |||
UMN sustainable ag marketing listserv: | |||
compose an email to listserv@lists.umn.edu as follows: | |||
leave the Subject line blank | |||
start the text on the 1st line: SUBSCRIBE SUSTAGMARKET Your Name | |||
http://dug.org/listserv/ | |||
GROWERSKC@LISTSERV.KSU.EDU | |||
permaculture@listserv.oit.unc.edu (post articles to this address) | |||
ccpg@rain.seattleantioch.edu (post articles to this address) | |||
permaculture@envirolink.org (post articles to this address) | |||
Big Green. A spinoff from the original greenbuilding list, aimed specifically at large scale projects.To subscribe, send email to requests@forum.oikos.com with the words subscribe biggreen in the BODY of the message. | |||
=Links= | |||
*[[Publicity Strategy]]. | |||
[[Category:Marketing]] | |||
[[Category:Publicity Strategy]] | |||
[[Category:Marketing Strategy]] | |||
Latest revision as of 09:23, 8 September 2016
Independent Media
- Mother Jones, Truth Out - equivalent of Bastamag - https://www.bastamag.net/Ces-agriculteurs-et-ingenieurs-qui. Agnes and Rachel. Revenue model - free access, with donations - foundations NGO - book publishing, conferences. Largest independent media in France, 2008 start - paid subscriction - 100k readers at $10/month. https://www.bastamag.net/L-economie-du-projet. https://www.mediapart.fr/. Rachel sends contact to them. Also. https://reporterre.net/. Here are the contact of Jade Lindgaard of Mediaprt.fr and Barnabé Binctin - Reporterre
Podcasts + Webcasts + Live + Shows + Podcasts
- David Pakman Show - 51k FB. Independent Media.
- Joe Rogan - Scott
- Tim Ferriss
- Bioneers
- Top MicroHouse Podcast, USA -
- top Microhouse Podcast, UK -
- top Microhouse Podcast, Australia -
- top Microhouse Podcast, New Zealand -
Permaculture
- Permaculture Worldwide Network - [1]
Open Source Hardware
- OSHUG - UK-based list - http://oshug.org
Free and Open Source
- Creative Commons - [2]
- list from opensource.com - [3]
- Olivier from Kickstarter
- Jean Jacques - OSE France, 20 Minutes (2M FB, 5M reading) [4], We-Demian (fast co-exist of France - [5], OuiShare (FB, Collaborative Consumption website -[6])
Open Culture
- OpenDemocracy
Small Enterprise
- Adam Uzialko - Business News Daily - 100k fb - [7]
Housing + Architecture + Design
- Dwell
- Kinfolk
Small House
- Green Building <greenbuilding@lists.bioenergylists.org>,
- LittleHouses@yahoogroups.com" <LittleHouses@yahoogroups.com>
Ecovillage
- Global Ecovillage Network
Environmentalists and Activists
Positive News
- www.positivenews.org.uk - OSE was contacted by email
Consciousness
- Reality Sandwich - 20k FB - same contact as evolver social network
- Waking Times - 200k FB - Dylan the founder via Scott Mader
- Evolver social Network - 660k FB - Ron via Scott
Media, Publishing, Writing
- Kate Raworth
- Mitch Schultz via Scott - who i have known for years and did a film with joe rogan and is currently working on http://mythaphi.com/ground-of-being/ and maybe he could come out to the farm and interview you and film some of your projects.
Tech
- Wired
- Biong Boing
Global Village Building
- One Community
- TZM/OSE -
- Venus Project -
Farm
- Regrarians
- joel Salatin
- Badgersett
- Rodale
- Elaine Ingham
- Biochar
Aquaponics
- Bevan Suits - had discussions on IAVs - [8]
Urban Farm
- Urban Farm Magazine - [9] - 600k 2015
Hackers
- Tips for Hackaday - [10]
Preppers
- 174k FB in 2015 - [11]
Homesteading + Back to the Land
- 2M FB - Mother Earth News - [12]
Core
- Global Swadeshi - Vinay
- Blog
- Global Villages
- OSE Canary Islands, Italy, Serbia
- Open Manufacturing google group
- Factor e Farm google group
- Franz
- Josef Coates
- Ronny
- OSE MidMO
- Mike Koch
- Smari
- Mariusz
- Alex Rollin
- Sam Rose
- Open Mind Foundation
Subsidiary
- Dave Pollard
- Jeff Vail
Strategies
Tiny House & Microhouse
- Tiny House Blog
Press Release
- We are working with Vision Launch, Marc Zorn, on press releases. Sample:
Here is a template for a press release:
http://www.publicityinsider.com/release.asp
Press Angle for the MicroHouse
- Open Plans, Open Source Equipment - built from dirt
- Code compliant, and built at about 1/3 the cost of conventional housing
- Owner-builder involvement, and built using Extreme Production methods.
Strategy for Workshop Publicity
- Press release via Visionlaunch and Marc Zorn - great asset.
- Must have a hook
- Must be 4-6 weeks out
- Direct discussion with interested stakeholders: lifesyle, open source individuals in sustainability networks.
- Job announcement - publicity manager, construction manager
- Facebook campaign
- Needs to be 4-6 weeks out from the event.
- Develop relationships with Influencers
- Personal relationships with people
- Now we are in a state of evolution - Press Release shows it's a new brief on who I am
- Running water, electricity, and publicity - essential utilities
- Needs to be paid and serious
- Needs to be consistent and focused on it
- Regular communications
- Advisor for a Communications Person
- Announcement is 22.7k - so then do a call to action.
- Calling all hands - to build MicroHouse 3 - come away with MicroHouse blueprints and knowhow of how to build a whole house.
come for a 5 day build of the microhouse.
- Standard for ED: 50 percent PR and face, 50 percent R&D.
Emily Notes
- Media, publicity, marketing plan. Facebook Budget. Media Manager job description.
- Press Release - still needed.
- Technical Director - Power Cube Tom - they hold the parts and build process.
- Connect Emily to Marc Zorn
- Work with Clair - on Press Release
- Time to get regular...on marketing and communications.
Links
- Publicity Plan
- OSE_Publicity_Research_Form
- Master Publicity Spreadsheet - [13]
- MicroHouse 3 Publicity resources - [14]
- MicroHouse 3 Participants - MicroHouse 3 Workshop
- Tech Publicity Venues
Landscape Architecture Programs
- https://www.facebook.com/LandscapeArchitectsPage
- https://www.facebook.com/LandscapeDesignerss?fref=ts
- https://www.facebook.com/groups/241235979349318/
- https://www.facebook.com/groups/503781416364850/
https://www.facebook.com/groups/646050375412121/ https://www.facebook.com/groups/431069290315278/
https://www.facebook.com/groups/earthworksdesign/ https://www.facebook.com/MyEarthwork https://www.facebook.com/groups/PermacultureASP/ https://www.facebook.com/groups/eastbaypermaculture/ https://www.facebook.com/PRIColdClimate https://www.facebook.com/groups/napermacultureconvergence/ https://www.facebook.com/groups/permavoices/ https://www.facebook.com/sdpermaculture?fref=ts https://www.facebook.com/groups/mygis/ https://www.facebook.com/groups/415121635305758/ https://www.facebook.com/pages/Drones/683457958405316?fref=ts https://www.facebook.com/groups/thesurveyingandmappingpermacultureguild/ https://www.facebook.com/profile.php?id=100003076969519&fref=ts Forums: http://www.permies.com/permaculture-forums http://forums.permaculture.org.au/ http://permaculturenews.org/forums/ http://thesurvivalpodcast.com/tsp-forum https://groups.google.com/forum/#!forum/sustainableaged_org Listservs…join by emailng to: landscapedesignersgroup-subscribe@yahoogroups.com northeasternpermaculture@lists.riseup.net UMN sustainable ag marketing listserv: compose an email to listserv@lists.umn.edu as follows: leave the Subject line blank start the text on the 1st line: SUBSCRIBE SUSTAGMARKET Your Name http://dug.org/listserv/ GROWERSKC@LISTSERV.KSU.EDU permaculture@listserv.oit.unc.edu (post articles to this address) ccpg@rain.seattleantioch.edu (post articles to this address) permaculture@envirolink.org (post articles to this address) Big Green. A spinoff from the original greenbuilding list, aimed specifically at large scale projects.To subscribe, send email to requests@forum.oikos.com with the words subscribe biggreen in the BODY of the message.