3D Printer Marketing Strategy: Difference between revisions

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[[File:chicagoworkshop.png]]
[[File:chicagoworkshop.jpg]]


=Strategy=
=Strategy=

Revision as of 15:29, 8 September 2018

Assets

Chicagoworkshop.jpg

Strategy

  • Personal relationship based workshops
  • Short term - 2 month runway

Tactics

  • End of October for 7 weeks lead - Oct 27
  • Free Demos - 1-3 week - 2nd week - free demo workshops starting the 10th. 2 weeks of light demo sessions. 3 hour block. Prep a 2 hour demo.
  • Kits available at that time of 2nd third week library demo

Possibilities

  • Library demos
  • $1400 - 2 day teacher training workshop
  • Romantic 3D printer building
  • Email captured during build for follow-ups
  • If 12 people show up - schedule another workshop
  • Corporate training retreats - $15k for a weekend team building retreat
  • Rosa worked at a bicycle nonprofit - and they have Google employees repair bicycles. They pay for building 3D printers that they donate to a local hackerspace or library
  • Overstock puts millions into blockchain

Implementation

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