180 Degrees Consulting
Beginning Questions - Apr 4, 2020
Questions for Open Source Ecology
- How does Open Source Ecology get money to fund these events (i.e. STEAM Camps, Competitions)? The events are self-funding. All of our work comes from programmatic revenue, such as the STEAM Camps. We also sell 3D printers and other machines. For the Incentive Challenge, we will look for a sponsor. However, we would like to run regular competitions from the revenue of the STEAM Camps, because the STEAM Camps are aimed at product development where the products are taken to market as a result of the Incentive Challenges.
- How much does 1 event (i.e. competitions, STEAM Camps) usually cost Open Source Ecology? We do a 50/50 revenue share with instructors, so for every person that signs up ($1000 revenue per person after material costs), OSE revenue share is about $500/paying customer. This revenue covers marketing, travel, and organizational costs.
- What does Open Source Ecology see as the main issue when it comes to communicating Open Source Ecology’s goals and values to the public? I think it's the complexity of our message, but probably most confusing is our claim of 'growing the pie for everyone.' Ie, our promise is creating open, collaborative enteprises for producing things - but it seems that people balk at this idea because they don't see how they could make money if products are open source. One has to study the revenue model carefully to understand that cooperation is an advantage, not a cost. We would need to simplify this message so people are clear about our promise.
- What is Open Source Ecology’s current marketing strategy? We post on our main website (https://www.opensourceecology.org/workshops-and-programs/), front page of our wiki (https://wiki.opensourceecology.org/wiki/Main_Page), OSEmail newsletter, and social media - see OSE Social Media.
- What marketing resources does Open Source Ecology currently employ? None.
- What current and past marketing activities has Open Source Ecology done?
c) Has Open Source Ecology reached out to college campuses yet? If so, how has Open Source Ecology gone about it and how successful was it? d) What marketing efforts have Open Source Ecology done in the past for the STEAM Camps? 5) Does Open Source Ecology want all of the 12-24 events to be in different locations? 6) Would all the 12-24 events be happening all at once or within a timeframe (i.e. 3 months)? 7) Are there any constraints to how we market the STEAM Camps (i.e. monetary, legal, organizational constraints)? 8) Who are the decision makers of Open Source Ecology when it comes to implementing our recommendations? 9) What are some complications you have identified for recruiting people to participate in the STEAM Camps?
Notes - Meeting 3/23/20
- Megan - pres of UC Irvine
- Matthew - engagement manager
- Chapman - engagement manager
- Matthew + Chapman will be points of contact
- Midproject - prioritization meeting. Matrix graph - as far as what to focus on
- 10 week project - because quarter system
- Meetings - weekly
- STEAM Camps - skills to collaborate - skills to build
Contract
Project Proposal
Followup
Keshan Huang <khuang@180dc.org> Attachments Mar 6, 2020, 1:19 PM (2 days ago) to me, ncharinos, Shivani
Hi Marcin,
It was a great pleasure meeting you today and I look forward to finding a way to get you up and started this upcoming semester. As per our discussion, I am attaching a Project Brief Template that would be great if you can complete it by next Wednesday 3/11. The following guidelines are useful to complete the document:
Provide a background of the organization and its current situation,
Specify a project that you would like to conduct with 180DC, as we discussed,
Provide key deliverables that you would like the 180 team to achieve, taking into consideration what constitutes a successful project with 180DC,
In the other information section, you can provide further information that you would like the 180DC branch to know about.
Please let me know if you have any further questions on the above. Once you finalize the project brief, I will come back with comments if necessary and we can finalize it.
Best regards,
Keshan
First Meeting - Friday March 6, 2020
- Started in Sydney - 2007
- Now 140 chapters - in 35 countries
- Marketing, impact measurement, revenue generation
- GLP - Global Leadership Team - calling from Sweden, India, Keshan Huang. Shivani.
- Potential project for September
- Socially oriented impact -
- Grad or undergrad or both - could be any student. But generally - mentoring scheme - McKinsey, Deloitte. Mentors are volunteers.
- Cheap high quality consulting.
- Keshan - Junior at Columbia U - art history and econ
- Aug-Sep start of project.