Microfactory Marketing Strategy

Product line is 3DP, CNC Circuit Mill, Small Laser, Filament Maker + Grinder to start recycling stations in each school and to make useful products.

College Chapters

• Start chapters, run workshops.
• First workshop, College Chapter leader learns
• Monthly chapter meeting. Build every other month.
• Second workshop, chapter leader co-leads with OSE
• Commit to running collaborative, broad-scale Extreme Design events, collaborating with the Open Source Microfactory Challenges
• Monthly events at a minimum of 6 locations, building to hundreds of simultaneuous event days every month.
• Chapters collaborate on product development.
• Products are added to the Open Source Everything Store
• Metal filament formulas or others are a good entry point, or other rapid prototyping events where products are then shipped to one location for synthesis
• Students are encouraged to run events, and fund future development with workshop revenue

Schools

• 2 day workshop, 5 hour each day, during school hours
• Second day is teaching design and use of product, and rapid prototyping of machines

Libraries

• Free workshops for learning - 3DP, scale models with laser, etc.
• Paid if anyone wants to take machines home.

University Lectures

• Chapters help organize a yearly lecture + workshop for key OSE staff
• University lecture can also be a kickoff of a club

Links

• D3D Marketing Plan